Malibu Rum
Industry
Event
What we did
Event Coverage, Lifestyle Campaign
Objective
Malibu Rum launched the Swim Club Party as a new partnership concept to pitch to hotels, bars, and clubs. They needed event coverage that would both capture the tropical Malibu lifestyle and serve as a proof-of-concept video to win new partners.
Our Work
- Event recap video showcasing party energy, Malibu cocktails, and tropical brand vibes
- Short-form edits for consumer hype + polished pitch-ready video for partners
- Balanced authentic party energy with Malibu’s lifestyle brand storytelling
Results
- Video became part of Malibu’s official pitch deck for Swim Club expansion
- Helped secure new hotel and nightlife partners to extend the series
- Amplified Malibu’s social presence with vibrant, shareable content
Working With Slate
